"More than anything else this year, music & software file-sharing site Oink changed the way I thought about the music industry & BitTorrent technology. I’d heard rumors of Oink for years but hadn’t seen the members-only site until early ‘07. Oink was anal, Oink was comprehensive. The site administrators were fierce about quality — only high-quality files from original CD/vinyl rips could be posted. Many releases were even posted as FLAC (lossless) files. Oink allowed only entire releases, with complete tracklist information (uploading an incomplete album or a poorly labeled MP3 could get you kicked off). No bootlegs or concert recordings or unfinished pre-release mixes were permitted...
Oink didn’t offer solutions; it highlighted the problems of over-priced, over-controlled music elsewhere. Oink was an online paradise for music fans. The only people who could truly be mad at it were the ones directly profiting from the sale of digital or physical music. (Like myself! F%5k!)
Oink had everything by certain artists. Literally, everything. I searched for ‘DJ Rupture’ and found every release I’d ever done, from an obscure 7″ on a Swedish label to 320kpbs rips of my first 12″, self-released back in 1999. It was shocking. And reassuring. The big labels want music to equal money, but as much as anything else, music is memory, as priceless and worthless as memory…
About a week after I shipped out orders of the first live CD-r Andy Moor & I did, it appeared on Oink. Someone who had purchased it directly from me turned around and posted it online, for free. I wasn’t mad, I was just more stunned by the reach… and usefulness of the site.
If sharing copywritten music without paying for it were legal, than Oink was the best music website in the world...
Watching Oink work helped me to understand the structural intelligence of BitTorrent architecture. Oink, like BitTorrent itself, became stronger & faster the more people used it - scalability writ large. Folks wanted to share - to maintain high share ratios. New releases were highly valued. But users kept older releases available as well (you never know when someone will want your Norwegian proto-deathmetal collection, so you keep your bandwidth open). Whether you call it distributed tape-sharing (to use an 80s term) or distributed piracy (to use a 90s industry term), Oink’s use of BitTorrent & careful quality control did it elegantly."
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