Sunday, May 14, 2006

Warners and BitTorrent: a beginner's guide

John has a nice beginner's guide to Warner Bros embrace of BitTorrent for film distribution.

"if you told a movie industry executive you used BitTorrent, she or he would make the sign of the cross and flee, pausing only to collect cloves of garlic and phone a lawyer...

So you can see why the news that Warner Brothers has apparently seen the light makes your columnist sit up. Could this herald the Beginning of Wisdom in the movie industry? Having inspected their plans, I'm not so sure...

For example, the Torrented movies are priced the same as a shrink-wrapped DVD, yet encumbered with robust copy protection that allows them to be viewed only on the computer to which they are downloaded...

Trust Hollywood, as one Silicon Valley wag put it, 'to "embrace" peer-to-peer distribution and all the economies and efficiencies that go along with it and then ruin it by using it to peddle an inferior and overpriced product'. Nothing changes."

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